> At a Glance
> – Elon Musk’s AI Grok now bars most users from making images after users flooded it with sexualized deepfakes
> – Governments worldwide condemned the bot, citing images that appeared to include minors
> – The EU called Grok’s output “illegal” and “appalling,” while Britain’s PM vowed action
> – Why it matters: The clamp-down shows how quickly image-generation features can turn toxic when safeguards are weak
Grok’s freewheeling image maker, touted as the “edgy” alternative to safer rivals, slammed into a wall of global outrage after researchers found it churning out explicit, sometimes under-age, deepfakes.
Feature Frozen
Late Friday anyone asking Grok to tweak or create pictures saw the blunt reply:
- “Image generation and editing are currently limited to paying subscribers. You can subscribe to unlock these features.”

Researchers say the change has already cut the volume of newly posted explicit fakes circulating on X.
Global Backlash
Official anger spread almost as fast as the images themselves:
- The European Union branded the content “illegal” and “appalling”
- France, India, Malaysia and a Brazilian lawmaker opened investigations
- British Prime Minister Keir Starmer labelled the material “disgraceful” and “disgusting,” adding: “X has got to get a grip of this”
Keir Starmer told Greatest Hits radio:
> “It’s disgusting. X need to get their act together and get this material down. We will take action on this because it’s simply not tolerable.”
UK media and privacy regulators have formally contacted X and Musk’s xAI for details on compliance steps.
History of the Bot
Grok launched in 2023 and gained an image generator, Grok Imagine, last summer, including a so-called “spicy mode” that permits adult content. Because Grok’s pictures appear in public posts, any user can copy or boost them, magnifying harm when the bot fulfills malicious requests.
Key Takeaways
- Grok’s image tools are now paywalled after a flood of sexualized deepfakes, some apparently showing minors
- Multiple governments have launched probes and Britain’s PM says enforcement is coming
- The incident underlines the risks of marketing AI with minimal content filtering
The sudden restriction marks a sharp retreat for Musk’s promise of a boundary-pushing chatbot, as regulators signal that laissez-faire AI imagery will carry real-world consequences.

