At a Glance
- Couples spending on time-saving services report higher relationship satisfaction, especially during stressful periods.
- Harvard Business School researcher Ashley Whillans found that even small outsourcing boosts autonomy and well-being.
- Couples who made a time-saving purchase on a given day were happier in a six-week diary study.
- Why it matters: Freeing time lets partners connect intentionally, improving quality of life for busy households.
When busy couples trade a few dollars for a few minutes, they may discover a new level of satisfaction in their relationships. Harvard Business School professor Ashley Whillans explains how outsourcing household tasks can give partners more control, autonomy, and the chance to reconnect.
Why Time-Saving Services Matter
Whillans’ research shows that paying for services such as takeout, a cleaner or a dog walker gives couples a sense of control over their lives. This autonomy, she says, boosts well-being and relationship satisfaction, especially when work and family demands feel overwhelming.
Ashley Whillans stated:
> “When you spend money to save time – hiring an accountant, a babysitter, a cleaner – you feel more control over your life. That sense of autonomy boosts well-being.”
- Even a small amount of outsourcing can help.
- A “time audit” can reveal moments to reclaim.
- Intentional use of saved time strengthens connection.
Practical Tips and Real-World Stories
Whillans recommends a simple “time audit” to identify small changes that can reclaim hours. Therapists and real couples echo that outsourcing can ease daily stress but must be paired with good communication.
Targol Hasankhani said:
> “If conflict around chores is rooted in something deeper – like inequity or not feeling heard – hiring a cleaner won’t solve that. It opens up time and space, but couples still have to know how to show up for each other in that space.”
Casey Mulligan Walsh shared:
> “My favorite day of the week was coming home to a clean house. We’d go get coffee together instead of arguing about who should vacuum.”
Melissa Jones recalled:
> “His Valentine’s Day gift was a deep housecleaning. After that, I kept it up on my own for years. When my husband and I moved in together, we decided to continue. We’re able to make memories with each other, our kids and our families instead of spending weekends scrubbing floors.”
Elizabeth Willard noted:
> “Most of the people I cook for are trying to invest in their health but don’t have the time. Families often juggle mixed dietary needs. They’re exhausted trying to make everyone happy. Their clients are not fighting over what’s for dinner. It’s one less daily decision.”
Key Takeaways
- Outsourcing small chores can boost relationship satisfaction.
- Time audits help couples identify moments to reclaim.
- Saved time must be used intentionally to reconnect.
The simple act of paying for a few minutes can transform a household’s daily rhythm, giving partners the space to connect and thrive.
