At a Glance
- Jan. 15 is National Bagel Day, featuring nationwide deals
- 15 brands offer discounts, freebies, and BOGO specials
- Some promotions extend through Jan. 18-31
- Why it matters: Save on breakfast favorites with no-purchase-necessary freebies and deep discounts
Bagel lovers can celebrate National Bagel Day on Thursday, Jan. 15 with a buffet of discounts and freebies from major chains and local favorites. From free bagels to buy-one-get-one deals, brands are rolling out offers that run through the holiday and, in some cases, the rest of the month.
Free Bagels and Cream Cheese
Several chains are giving away the classic combo with no purchase required:
- Stop & Shop loads a free-bagel coupon to GO Rewards accounts through Jan. 15. Customers check in at the in-store Savings Station kiosk; one per household.
- Manhattan Bagel eClub members receive a free bagel and cream cheese, redeemable on National Bagel Day.
- Bruegger’s Bagels and Noah’s NY Bagels both reward new loyalty-program sign-ups with a free bagel and shmear at participating locations.
Buy-One-Get-One and Combo Deals
Barry Bagels offers a free bagel and cream cheese when customers purchase one bagel with cream cheese plus a fountain drink or coffee on Jan. 15.
Einstein Bros. gives a free bagel and schmear with any in-bakery purchase on National Bagel Day; customers must mention the holiday at checkout and cannot combine with other discounts.
Panera revives its Asiago Bagel Stacks and introduces Breakfast Bagel Stacks. On Jan. 15, shoppers can use code BOGOSTACK for a buy-one-get-one-free deal on Asiago Bagel Stacks.

App and Online Discounts
H&H Bagels rewards members can claim a free bagel-and-spread sandwich on Jan. 15 via online ordering or in-store app scan.
Sheetz shaves $2 off any Made-to-Order breakfast sandwich ordered through the Sheetz app from Jan. 15-19; one use per customer.
Biggby Coffee sells a bagel and cream cheese for $1 on Jan. 15 when paired with any 20- or 24-ounce specialty beverage.
Online Shipping and Subscription Savings
Bagel Boss extends its National Bagel Day spirit through Jan. 18, granting 15% off nationwide shipping orders with code BD15.
New Yorker Bagels cuts $7 off online orders placed on Jan. 15 with code BAGELDAY; cannot stack with other promotions.
Zucker’s Bagels & Smoked Fish gives $20 off first-time Goldbelly orders through Jan. 31 with code SHIPZUCKERS; excludes already-discounted items.
Wildgrain, a frozen-artisan-bread subscription service, offers News Of Philadelphia readers $30 off plus free croissants with code TODAY30.
Grandma’s Kitchen Soup supplies News Of Philadelphia readers 10% off its bagels-and-soup package Jan. 15-20 with code BAGELS10.
Key Takeaways
National Bagel Day delivers real savings: grab a no-strings free bagel at Stop & Shop, stack BOGO Panera Asiago Bagel Stacks, or score app-exclusive discounts at Sheetz and H&H. Most offers expire Jan. 15, though a few stretch through Jan. 31 for late celebrants.

