CES 2026: Nvidia, AMD, Ford, Amazon Unleash AI Wave

CES 2026: Nvidia, AMD, Ford, Amazon Unleash AI Wave

> At a Glance

> – Nvidia’s Rubin architecture will replace Blackwell in H2 2026, touting speed and storage gains

> – Ford and Caterpillar debut AI vehicle assistants powered by Google Cloud and Nvidia Omniverse

> – Alexa+ browser portal and Ring app store headline Amazon’s push beyond smart speakers

> – Why it matters: AI is moving from chatbots to cars, homes, and heavy machinery-changing daily life this year

Las Vegas’ annual gadget show has become an AI proving ground, with News Of Philadelphia reporting live from the convention floor as giants unveil chips, cars, robots, and toys built around generative intelligence.

Nvidia Doubles Down on AI Hardware and Robot Brains

CEO Jensen Huang capped press day with a sweeping keynote, confirming the Rubin architecture will succeed Blackwell mid-year to meet surging AI compute demand. The platform promises faster throughput and larger memory pools, but the company kept most architectural details for a later white-paper.

Huang also released the Alpamayo family of open-source models, pitched as the “Android for generalist robots” that autonomous vehicles will start integrating in 2026.

  • Rubin sampling to partners in Q3
  • Alpamayo models available on Hugging Face
  • Reference designs for robot makers shipping this summer

AMD’s PC-First AI Strategy and Star-Studded Stage

Lisa Su’s opening keynote paraded executives from OpenAI, Luma AI, and Stanford’s AI lab to back the new Ryzen AI 400 Series laptop chips. The pitch: bring large-language-model performance to thin-and-light notebooks without cloud dependencies.

Processor NPU TOPS Target System Ship Date
Ryzen AI 9 HX 410 55 14-16″ flagships Q2 2026
Ryzen AI 7 450 45 Mainstream clamshells Q3 2026
Ryzen AI 5 430 35 $699-$899 segment Q3 2026

Su says more than 200 notebook models will adopt the line by January 2027.

everything

Cars, Cats, and Construction Gear Get an AI Co-Pilot

  • Ford will beta-launch an in-app assistant later this year, embedding Google Cloud-hosted LLMs ahead of a 2027 in-vehicle release.
  • Caterpillar’s “Cat AI Assistant” pilot equips an excavator with Nvidia-powered perception; Omniverse simulations will pre-map job sites to cut downtime.

Both demos kept user-experience specifics vague, stressing safety validation is ongoing.

Oddities That Stole the Spotlight

  • Clicks Communicator-a $499 Android phone with a slide-out BlackBerry-style keyboard plus an add-on $79 universal keyboard for tablets.
  • Skylight Calendar 2-a wall display that ingests family photos and messages to auto-generate to-dos and reminders.
  • Lego Smart Bricks-Star-Wars-themed sets that chirp and light up when snapped together, previewed behind closed doors.

Amazon Widens Alexa+, Ring Ecosystem

Amazon’s refreshed Alexa+ arrives in a browser at Alexa.com for Early Access users and inside a rebuilt mobile app. Fire TV, Echo, and new off-brand Artline TVs will surface the assistant in gaming and shopping modes.

Ring customers gain:

  • Fire-alert AI on battery cameras
  • Third-party camera app store
  • End-to-end encryption by default

Key Takeaways

  • Rubin chips mark Nvidia’s fastest architecture transition yet, less than 12 months after Blackwell
  • Ford and Caterpillar signal heavy-industry adoption of generative AI for real-time guidance
  • AMD’s PC chips promise on-device LLM performance without discrete GPUs
  • Alexa+ browser entry shows Amazon hedging beyond voice-first hardware
  • More than 40% of booths now tag products as “AI-enabled,” doubling last year’s tally

From silicon to steering wheels, CES 2026 makes clear that AI has shifted from novelty to necessity across every price tier.

Author

  • I’m Robert K. Lawson, a technology journalist covering how innovation, digital policy, and emerging technologies are reshaping businesses, government, and daily life.

    Robert K. Lawson became a journalist after spotting a zoning story gone wrong. A Penn State grad, he now covers Philadelphia City Hall’s hidden machinery—permits, budgets, and bureaucracy—for Newsofphiladelphia.com, turning data and documents into accountability reporting.

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